Building Stronger Communities: English Rural’s Collaborative Approach

How English Rural works alongside communities and local authorities to provide affordable homes where they’re needed most.

At English Rural, we put the needs of rural communities at the heart of everything we do. For these communities to thrive and survive, we believe that local people should have access to high-quality homes that are in the right place, comfortable, secure and affordable.

To achieve this at a time England faces an unprecedented housing deficit, we take a collaborative approach in building strong relationships with rural communities and local authorities. This method not only fosters a sense of community but also addresses the unique housing challenges faced by people and families in the countryside.

As of 2022, only 9% of rural housing stock in England is classed as “affordable,” and the average house price in rural areas is £418,400. Our work aims to combat these statistics head-on.

One of the key features of English Rural’s strategy is its deep engagement with local people. The process begins with extensive consultations and dialogue with community members to understand their housing needs and concerns; often using the valuable skills of a local Rural Housing Enabler. By establishing an inclusive environment from the earliest steps of development, we can ensure that the voices of local people are heard and considered in the planning, design and build phases.

Community engagement often involves public meetings, online consultation, surveys, and workshops where residents can express their views and contribute to the planning process. This participatory approach helps build trust and ensures that the housing solutions delivered genuinely reflect the needs of the people they aim to serve. Moreover, it empowers residents by giving them a stake in the development journey, which is crucial for the long-term sustainability of our projects.

This collaborative approach also extends to English Rural’s relationship with local authorities, which is crucial in providing affordable housing where it is needed most and with access to important services.

By engaging with local authorities, planning officials and community leaders, we can ensure that the development of high-quality, well-located homes is executed in a timely manner and to the highest standards. These projects not only address immediate rural housing needs but also contribute to the long-term sustainability and vitality of rural areas.

Utilising innovative design helps English Rural’s homes sit comfortably within the existing built environment, incorporating eco-friendly materials and practice also minimises impact on climate and nature.

Ultimately, the homes that are built provide a positive boost for the local community, securing a range of benefits both now and  for future generations. This comprehensive and collaborative way of working strengthens rural communities, ensuring their resilience and vibrancy for years to come.